The Kashmir unit of the Bharatiya Janata Party (BJP), Jammu & Kashmir, convened a coordination meeting of its media, social-media, and IT Departments at the party headquarters in Srinagar.
The meeting was aimed at strengthening the communication and outreach strategy under the ongoing nationwide campaign — “Viksit Bharat Ka Amrit Kaal – Seva, Sushasan, Gareeb Kalyan Ke 11 Saal.”
The session was chaired by Mudasir Wani, Co-Incharge of campaign, alongside Adv. Sajid Yousuf Shah, Media Incharge Kashmir, and Er. Sahil Bashir Bhat, Social Media Incharge Kashmir.
Mudasir Wani underscored the significance of highlighting the achievements and transformative impact of the past 11 years of governance under Prime Minister Narendra Modi. He called upon the media and digital teams to proactively showcase the developmental milestones, public welfare schemes, and people-centric policies that have changed the socio-economic landscape of the nation particularly in Jammu & Kashmir.
Adv. Sajid Yousuf Shah emphasized that it is crucial to project the government’s initiatives effectively across all media platforms, especially those directly benefiting the common citizens. He urged the teams to amplify the success stories from ground zero, especially in remote and rural parts of Kashmir.
Er. Sahil Bashir Bhat called for an aggressive and innovative digital campaign rooted in the message of “Sankalp Se Siddhi.” He highlighted the importance of narrative building through facts, visuals, and local success stories that resonate with the youth and digital audiences.
